North Bloom Construction Group is a leading provider of concrete reinforcement solutions across the US. They needed our full digital package to showcase their expertise, strengthen their online presence, and drive growth. To meet their needs, we implemented a comprehensive strategy that included a website redevelopment, content creation, and media development.
The Challenge
North Bloom sought to revamp their outdated website to better reflect their industry leadership and enhance their marketing strategy. Their goals included:
- Creating a visually engaging and easy-to-navigate website that highlights their services and expertise.
- Improving search engine rankings to reach a wider audience across their extensive service areas.
- Showcasing their jobsite media to emphasize their commitment to quality and innovation.
- Building a comprehensive digital presence through social media to connect with industry partners and prospective clients.
Services Provided
We transformed North Bloom’s website into a visually compelling, mobile-friendly platform with intuitive navigation. The new design highlights their core services, markets, and unique process efficiencies, ensuring potential clients can quickly find the information they need. Key features include:
- A streamlined project portfolio to showcase their capabilities.
- Dedicated service pages detailing their innovative solutions, such as grade 80 welded steel bar mats.
- Optimized calls-to-action (CTAs) to encourage inquiries and conversions.
As part of the website redevelopment, we developed optimized, industry-specific content to enhance North Bloom’s search engine visibility. Our focus included:
- Comprehensive service descriptions that incorporate targeted keywords for local and national SEO.
- Informative content that positions North Bloom as an industry leader.
- Technical content that balances accessibility for non-experts while maintaining credibility with industry professionals.
We captured high-quality photos and videos from North Bloom’s job sites, showcasing their products and processes in action. These assets were integrated into the website and shared on social media to reinforce their expertise and commitment to excellence.
To expand North Bloom’s online presence, we developed and executed a social media strategy focused on:
- Sharing engaging jobsite media to connect with industry partners and potential clients.
- Highlighting company milestones and industry insights to strengthen their brand identity.
- Driving traffic to their website through targeted social campaigns.
To ensure the website remains functional, secure, and up-to-date, we provide ongoing maintenance services, including:
- Regular updates to plugins, themes, and security features.
- Performance monitoring to ensure fast load times and optimal user experience.
- On-demand support to address any technical issues or updates.
- Adding new projects to their portfolio page
The Results
Our collaboration with North Bloom Construction Group delivered measurable results, including:
- A modern, user-friendly website that accurately reflects their industry leadership and expertise.
- Improved search engine rankings, leading to increased visibility and qualified inquiries from across their service areas.
- Enhanced brand awareness and engagement through strategic social media management.
- Ongoing technical support, ensuring a secure and high-performing digital presence.
Ready to Work? Us too
We help construction companies build stronger brands, streamline recruitment, and showcase their work through expertly designed websites and compelling visual content.
Contact us today to learn how we can help you succeed online.
