Dig’um Dirtworks is a full-service excavation and landscape design company in Port Angeles, WA. Specializing in residential and commercial projects, they handle everything from land clearing and foundation excavation to septic system installation and grading.
With annual revenue under $1M but growing rapidly, Dig’um needed a website that reflected their expertise and credibility to attract and convert new clients. Their existing site was outdated, lacked SEO optimization, and wasn’t generating leads. Additionally, their online advertising efforts weren’t delivering a strong ROI, making it crucial to optimize ad spend and improve lead conversion.
A modern, mobile-friendly website designed to showcase their services, past projects, and client testimonials, making it easier for potential customers to understand their offerings and get in touch.
We implemented a local SEO strategy, optimizing their site for high-intent search terms like “excavation contractor in Port Angeles” and “foundation excavation services.” This led to increased organic traffic from homeowners, builders, and developers searching for excavation services in their area.
Google & Social Ad Spend Optimization
By refining targeting, adjusting bidding strategies, and improving ad copy, we maximized Dig’um Dirtworks’ digital advertising efficiency. This resulted in a 243% increase in conversion rates, driving more qualified leads for less ad spend.
The Results
- Significant Growth in Online Traffic – A steady increase in search rankings and website visits, with more potential clients finding their services through Google.
- Higher Conversion Rates – Our ad strategy improvements boosted conversions by 243%, meaning more website visitors turned into actual leads and paying customers.
- Stronger Digital Presence – With a professional website and optimized online presence, Dig’um Dirtworks is now well-positioned to continue scaling their business in a competitive market.
